Baby It's You! is a jukebox musical written by Floyd Mutrux and Colin Escott, featuring pop and rock hits of the s, with a special emphasis on songs by the Shirelles and other acts signed to Scepter flexomercorligasireserlihati.xyzinfo show "tells the story of Florence Greenberg and Scepter Records, the label Greenberg started when she signed the Shirelles." After several tryouts and premieres, the show debuted on.